Unlock your potential and live the life you really want

Expat life can be glamorous, fun and exciting, filled with plenty of perks and new exciting challenges. But it can also be lonely, difficult and alienating – no longer part of the head office team and often confronted with tough situations. This is where coaching can really make a difference.

We can help by:

  • Exploring both short and longer-term issues which need to be addressed to ensure success in your assignment
  • Supporting you through feelings of overwhelm as you balance the demands of your new role at work versus the need to establish and settle into a whole new lifestyle
  • Providing a confidential sounding board when despite the excitement of your new role, you understand you need to hit the ground running and make your mark
  • Empowering you to step out of your comfort zone, exceed your expectations and thrive in your new environment


Unlock potential to maximise performance

Being part of an expat family can be lonely, disorientating, and confusing. Your own career may be on hold and establishing your life within a new culture and language can be difficult without the support of friends and family. Temporary accommodation can be unsettling and trying to get to grips with everyday matters can be frustrating and daunting.

We can help by:

  • Providing a trusting and safe environment where you can voice your genuine feelings and concerns
  • Supporting you through worries and obstacles that are getting in your way and focusing on practical, actionable solutions
  • Offering friendly, supportive guidance when you haven’t yet established your own network
  • Exploring career options that are fulfilling and fit in with your new lifestyle
  • Transforming your expat experience and accelerating your integration into your new community


Unlock the potential to move forward positively

Returning home after an overseas assignment can be a complete culture shock. For the expat, the reality of HQ can be unsettling with an overwhelming feeling of not fitting in, less remuneration and no expat benefits. For families, the disruption to life and schooling can be more difficult to adapt to than the original assignment. Friends and family haven’t shared your experiences, and no-one understands.

We can help by:

  • Getting you back on track and motivated with work and personal goals
  • Providing an opportunity to explore frustrations and obstacles confidentially
  • Preparing a strategy to accelerate integration back home and help establish your new identity
  • Encouraging you to accept that your worldview has changed and to use your vast experiences positively


Unlock your potential for your best global life

It is 3 – 7 times more expensive to place an expat into a position as opposed to a local employee. The investment is significant and yet research shows that up to 40% of expat placements fail. Difficulty in making cultural adjustments, job satisfaction and family issues are the most cited problems. Engaging a coach to support the expat and his/her partner can significantly reduce the risk of costly retention issues.

We can help by:

  • Providing a confidential sounding board which can help prevent the escalation of expat related issues
  • Working with clients to build resilience and confidence around navigating their way around new cultural norms
  • Offering support and encouragement when the ‘honeymoon’ period is over and the reality of expat life kicks in
  • Supporting expats to grow and thrive in their often demanding and complex new roles
  • Helping partners to navigate a new way of working when continuing down their own career path is no longer an option


No matter which programme is suitable for you, our solutions-based approach is always to support and encourage, motivate and help you reach your goals. We will ask powerful questions, dare you to think differently and help to create a practical plan which will break down self-imposed barriers. We will challenge you to empower yourself but never judge and never say “you should”.

If you are ready to make this investment in yourself, take a look at our package options and let’s get started. If they aren’t quite right, then please get in touch as we are always happy to design a more personalised solution.


Meet Us



Working as an International Executive Search Partner with companies ranging from hi-tech start-ups through to major blue-chip organisations, Jill has gained deep insight into many of the issues facing companies and individuals today. Jill’s history of forging longstanding alliances with clients and candidates, where trust and confidentiality were at the heart of all she did, led to a natural progression to coaching and this has been backed up with a formal ICF qualification.

Coaching and mentoring informally has been at the heart of all I have done throughout my career. Working with senior international executives to fulfil their career potential has been a privilege and working with companies all over the world has been exciting and eye opening – who knew that people pro-actively wanted to work in war zones? Placing expats in a multitude of locations added a whole different dimension to my headhunting role – it wasn’t just about finding the right skills and experience for the job but also the right cultural fit, and I loved it. Headhunting can be tough but working with people to truly understand their needs and then deliver results that tick all the boxes for client and candidate alike is truly satisfying.

So why the career change? It wasn’t an easy decision, and I knew I wanted to play to my strengths and international experience , but I felt ready for a new challenge. Supporting people through major work and life changes had been central to my career and coaching became the obvious choice. Making the decision to train as an ICF coach has been life changing – I have found ‘my thing’ and love working with people to help them grow in confidence, flourish, and thrive.



Working in Operations & Finance for a leading global investment bank gave Sandra in-depth experience of the many challenges facing international businesses today. Managing multi-cultural teams in London, Hong Kong, South Korea and New York for over 15 years was both challenging and exciting, providing a unique opportunity to work with many different people in a fast paced ever changing environment. In addition, Sandra spent many years as an expat partner establishing herself into new communities and building friendships that led to an extremely rewarding and happy expat life. She also has experience of integrating successfully back home despite her worldview having changed so much.

I loved my career in the international banking world and the opportunity to live and work in exciting cities was exhilarating. Working with many different nationalities to achieve a common goal could be daunting but by being sensitive to the cultural diversity at play, my motivating and encouraging style made things possible. My roles in finance and operations required sound technical skills but it was the people and coaching side of the business which gave me most satisfaction and played to my strengths.

The experience I’d had as a career expat proved to be invaluable when we moved as a family to rural Africa with three tiny children. Living in Uganda and Zimbabwe was fabulous in many ways, but I also found that being an expat partner brought a whole different set of challenges. Then came relocation back to the UK and I am honestly not sure which of the scenarios was trickiest. Adjusting to change on any level can be difficult as well exciting but grabbing life with both hands tends to be my mantra and I have an innate ability to see the positive in everything. What I love now is combining my international experience with coaching skills to really make a difference to those who need help to adjust or those who want to reach higher and excel.


Having had a career break to raise my children, I wanted a change of direction. I retrained as an illustrator but was lacking confidence to build my business. In just 6 months working with Jill at Forward Steps Coaching I had produced my first illustrated collection of prints and cards, built a website and set up an online shop. I now have the skills to continue to move forward and to grow my business. I am so much happier and confident in other areas of my life too. I could not recommend Jill highly enough, her help has been truly life changing.

Linda Fox – Illustrator

It would be no exaggeration to say that working with Sandra at Forward Steps Coaching has completely changed my life and brought remarkable, measurable improvements to my business. I have thoroughly enjoyed the thoughtful, knowledgeable coaching sessions, which helped me to put in place several key changes – opening up new business opportunities and making my working day far more productive and enjoyable. I have also recommended the company to several others, who are all equally impressed.

Debbie Jeffery – Property Journalist

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    My previous experiences of being coached are worlds apart from what I get from time with Sandra. She helps me step back and look at the whole issue, unblocking my thinking and showing me how I don’t have to revert to past habits. Sandra challenges me but with care as well as candour. I feel I have seen real results in helping me set direction for myself and have more confidence in my decisions. I would recommend Sandra wholeheartedly. Jane Farley – L&D professional

    Working with Jill over the last few months has been transformational for me. I have left our sessions feeling energised, motivated and optimistic about the changes I wish to make. Jill has a lovely manner, she is really easy to talk to and very insightful. She always listens attentively and challenges me where I’ve definitely needed it. I would highly recommend Jill as a coach. Lauren Wilson


The International Coach Federation (ICF) global survey showed that 82.7% of individuals who have experienced professional coaching report being “very satisfied” with their coaching experience and 96.2% said they would repeat it given the opportunity.

Contact Us

Interested in working with us? Book a free no-obligation 20-minute discovery call with Jill or Sandra and we’ll find out whether we’re a good fit. Alternatively drop us message below and we’ll get back to you to discuss best next steps. There is no pressure to ‘sign up’, we’ll just explain how coaching can help and how it could lead to some clarity for you and your expat life.

Email – enquiries@forwardstepscoaching.co.uk

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